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FutureUP workshop: PPS profitABLE Conference, Barcelona, Dec '25

Where AI meets Pricing Strategy!


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Excited to speak at the 2025 profitABLE Conference by the Professional Pricing Society in Barcelona this December! 🙂🙏


🎯 Workshop: “The AI in Pricing Paradox: An Opportunity for First Movers”

📅 Tuesday, 2 December | 🕘 9:00–16:00 CET



We'll explore how companies can turn AI’s promise into real pricing power and long-term advantage, and more specifically:


✅ How to apply AI tools to solve real pricing challenges.

✅ How to find quick wins using existing data.

✅ Why you need to move fast to gain first-mover advantage.


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Join us and the global pricing community to uncover where AI meets Pricing Strategy.






Interested in learning more about AI-Powered Price Optimization and Strategic Forecasting?



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